A great name is the best advertising. A poorly-conceived name can be a major liability. New examples of both are introduced every day, making it more important than ever to have a meaningful and memorable name for your company or product.
Eben Design blends strategic vision and creative insight to develop a name that evokes a feeling, communicates a benefit, or both. Our process begins with a deep understanding of your company or product, as well as the people you want to ultimately 'own' the name: your customers. Finding, or inventing, a name that accomplishes these goals is a collaborative, exciting and rewarding process.
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Brand Consulting
Brand Foundation
Positioning & Messaging
Naming
Corporate Identity
Brand Standards
Strategy & Planning
Print Collateral
Advertising & Direct Mail
Tradeshow & Display
Environmental
Packaging
Copywriting